Gerber is a well-known and cherished brand of products for infants and small children. Since 2006 we have prepared integrated advertisement campaigns for that Company. We are responsible for the strategies and creative concepts of meals, soups and desserts, as well as water and next milk. As a part of the campaigns the Legend Group agency created effective TV spots and press advertisements, POS materials and information materials supporting sale for outpatient clinics and pediatrician’s offices. We were also responsible for many activities in the Internet.